View of Carhartt Nordstrom N Y. Clothing is displayed on rails and midfloor table. A bespoke Carhartt sculpture in light yellow looks like two C's melting into each other.
View of Carhartt Nordstrom N Y. Clothing is displayed on rails and midfloor table. A bespoke Carhartt sculpture in light yellow looks like two C's melting into each other.
Detail view of Carhartt Nordstrom showing window display and a smaller melting C on a shelf. A lozenge shaped mirror is mounted on a column that is decorated in a smooth concrete render
View of the counter for Carhartt Nordstrom N Y. A menu on the wall and coffee machine are on the counter. Tall table and stools sit in front with a display rail in the window in the background.
View of the counter for Carhartt Nordstrom N Y. A menu on the wall and coffee machine are on the counter. Tall table and stools sit in front with a display rail in the window in the background.

A playful Coffee and beverage Shop in Shop in NY’s Nordstrom retail destination.

A shop in shop with retail and dwell space to greet visitors at New Yorks Nordstrom centre. A melting high gloss cream, yellow Carhartt ‘C’ sculpture appears as a large totem at the entrance as well as a shelf topper and small detail on the ends of rails.

View of the exterior of Carhartt Nordstrom. A window graphic of a rat with Carhartt text around it.
Detail of a t-shirt on the cast concrete display table
Detail image of high gloss white Carhartt sculpture.
Image of the high gloss bubblegum pink Carhartt sculpture in the spray-booth
View of Carhartt women's store in Selfridges. Galvanised display system of shelves around the perimeter. A tiered mid floor display table in cast concrete. A high gloss Lilac Carhartt sculpture on a concrete plinth.

Design of standalone Men’s and Womenswear concessions in Selfridges London

Giving both Men’s and Women’s spaces their own unique flavour through subtle changes in materials and design detailing. Brand essentials of colour palette and elevated utilitarian materials are consistent across both spaces while unique sculptures help reinforce individual identity and create strong visual presence in a busy retail environment.

View of Carhartt women's store in Selfridges. Galvanised display system of shelves around the perimeter. A tiered mid floor display table in cast concrete. A high gloss Lilac Carhartt sculpture on a concrete plinth.
Lilac high gloss finish being applied in the spray booth
View of Carhartt mens department in Selfridges. Rough textured back wall with Carhartt neons. Products on rails and large stainless steel mid-floor units.
Sketches of some of the concepts for Carhartt sculptures

Sculpture design and digital content creation for Citadium Paris

A bubblegum inspired, high gloss Carhartt ‘C’ sculpture was created for the existing shop in shop. To accompany it’s launch a series of short animations and visuals were produced which were used as assets both in store and as content for social media channels.

Close-up of a pink figure resembling a stylized or abstract depiction of a human nose and mouth.
Image of the high gloss bubblegum pink bespoke Carhartt C sculpture in the Citadium shop in shop in Paris.

Amplifying Carhartt WIP in Global Retail Destinations.

A confident concession strategy that adapts Carhartt WIP’s utilitarian ethos for retail’s most iconic destinations.

From Selfridges in London to Nordstrom in the US and Citadium in Paris, each installation adapts the brand’s street-level attitude for a premium department store context. Custom sculptural totems continue the language of the flagship, adding playfulness and presence while anchoring the concept across formats.

Amplifying Carhartt WIP in Global Retail Destinations.

A confident concession strategy that adapts Carhartt WIP’s utilitarian ethos for retail’s most iconic destinations.

From Selfridges in London to Nordstrom in the US and Citadium in Paris, each installation adapts the brand’s street-level attitude for a premium department store context. Custom sculptural totems continue the language of the flagship, adding playfulness and presence while anchoring the concept across formats.

View of the counter for Carhartt Nordstrom N Y. A menu on the wall and coffee machine are on the counter. Tall table and stools sit in front with a display rail in the window in the background.
View of Carhartt Nordstrom N Y. Clothing is displayed on rails and midfloor table. A bespoke Carhartt sculpture in light yellow looks like two C's melting into each other.

A playful Coffee and beverage Shop in Shop in NY’s Nordstrom retail destination.

A shop in shop with retail and dwell space to greet visitors at New Yorks Nordstrom centre. A melting high gloss cream, yellow Carhartt ‘C’ sculpture appears as a large totem at the entrance as well as a shelf topper and small detail on the ends of rails.

Detail view of Carhartt Nordstrom showing window display and a smaller melting C on a shelf. A lozenge shaped mirror is mounted on a column that is decorated in a smooth concrete render
View of Carhartt Nordstrom N Y. Clothing is displayed on rails and midfloor table. A bespoke Carhartt sculpture in light yellow looks like two C's melting into each other.
View of the counter for Carhartt Nordstrom N Y. A menu on the wall and coffee machine are on the counter. Tall table and stools sit in front with a display rail in the window in the background.
View of the exterior of Carhartt Nordstrom. A window graphic of a rat with Carhartt text around it.

Sculpture design and digital content creation for Citadium Paris

A bubblegum inspired, high gloss Carhartt ‘C’ sculpture was created for the existing shop in shop. To accompany it’s launch a series of short animations and visuals were produced which were used as assets both in store and as content for social media channels.

Image of the high gloss bubblegum pink Carhartt sculpture in the spray-booth
Close-up of a pink figure resembling a stylized or abstract depiction of a human nose and mouth.
Image of the high gloss bubblegum pink bespoke Carhartt C sculpture in the Citadium shop in shop in Paris.

Design of standalone Men’s and Womenswear concessions in Selfridges London

Giving both Men’s and Women’s spaces their own unique flavour through subtle changes in materials and design detailing. Brand essentials of colour palette and elevated utilitarian materials are consistent across both spaces while unique sculptures help reinforce individual identity and create strong visual presence in a busy retail environment.

View of Carhartt women's store in Selfridges. Galvanised display system of shelves around the perimeter. A tiered mid floor display table in cast concrete. A high gloss Lilac Carhartt sculpture on a concrete plinth.
Detail of a t-shirt on the cast concrete display table
View of Carhartt women's store in Selfridges. Galvanised display system of shelves around the perimeter. A tiered mid floor display table in cast concrete. A high gloss Lilac Carhartt sculpture on a concrete plinth.
Lilac high gloss finish being applied in the spray booth
View of Carhartt mens department in Selfridges. Rough textured back wall with Carhartt neons. Products on rails and large stainless steel mid-floor units. A high gloss Carhartt sculpture sits in the foreground.
View of Carhartt mens department in Selfridges. Rough textured back wall with Carhartt neons. Products on rails and large stainless steel mid-floor units.
Sketches of some of the concepts for Carhartt sculptures
Detail image of high gloss white Carhartt sculpture.